What the Best Leaders Say Issue 24 When someone prepares for a big talk with me, I always ask what they’re hoping for. Almost nobody mentions applause. They say things like, “I want them to actually get it this time.” Or, “I don’t want this to be yet another strategy update.” Or, “I want people to walk out and actually do something differently.” One CEO put it very simply: “I want them to still be talking about it in March.” That’s a high bar to set for an hour on stage. It’s also the only...